![]() They play automatically when viewed from a user’s feed. Promoted Video Pins are simply Promoted Pins that feature a video instead of a static image. More importantly, the views associated with that organic Pin are not counted towards your advertising costs. ![]() One advantage of Promoted Pins is that the “Promoted” mark disappears when someone saves it to their board. The most noticeable difference between a Promoted Pin and a regular pin is that Promoted Pins say “Promoted” at the bottom: It shows up as a natural part of the home feed. Promoted PinsĪ Promoted Pin is just like a regular Pin, except you can pay to have it promoted and seen to your target Pinterest audience. It’s important to understand what each Pinterest ad type is so you can make an informed decision on which is best for your brand. Pinterest offers a number of different ad types to cater to various brand needs.
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